CRM & AUTOMATION SET UP

Using CRM platform of your choice (ie. Mailchimp, Brevo, Sendgrid, Klaviyo, etc.), and automation tool (ie. Zapier, Make, Power Automate, etc), we help businesses and brands create personalised customer journeys to boost both conversion and engagement.

Deliverables for this include:

Creation of audience segments and parameters
Automated drip marketing sequence
Email copy & design
Tech requirement configuration (if needed)

Processes

Digital Transformation

Marketing Operations Plan

A comprehensive end-to-end strategy and monitoring plan for all marketing related processes

Segmentation

Event Triggers & Audience Segments

Configuration of audience segments based on existing and new parameters with martech integration

Martech Integration

Automated Workflows

Automated reporting, data entries and platform-to-platform integration for on-the-ball communications

Personalised Journeys

Email Sequence Design

B2B or B2C journeys embedded with dynamic, personalised values